COLOR IS THE COMMON DENOMINATOR.
Color is the one dataset that all products share. Without a universal digital color system, however, it is impossible to corral and parse the massive streams of structured and unstructured product-related data into cohesive, understandable analytics. Our universal digital color standard creates a “data key” that unleashes valuable business insights on structured consumer behavior.
COLOR BECOMES ANALYZABLE.
It is currently impossible to capture product color trends due to the lack of a universal digital color language. Integrating the ZCC® universal digital standard into the product ecosystem unlocks valuable new business insights data for development and marketing analytics.
zenColorCode® makes it easy to convert color attribute and selection data from disparate product color systems. Our software applications for color conversion instantaneously translate and map all color data to our ZCC® universal digital standard. This makes color data traceable from product design inception to final sale, providing retailers with powerful tools for data analytics, personalized shopping services, and targeted ad programs.
COLOR
CONVERSION FOR
INSTANTANEOUS
DATA
STREAMLINING.
CONVERSION FOR
INSTANTANEOUS
DATA
STREAMLINING.
CROSS-REFERENCE
YOUR COLOR SYSTEM
TO OUR COLOR
STANDARD.
Internal color information is automatically converted to our digital standard when products are uploaded to an eCommerce platform that uses our software applications. Cross-referencing internal color descriptions to our universal digital standard makes it easier for online shoppers to shop for products on eCommerce platforms that provide a unified color language. This requires no adoption by retailers or consumers.
ONE COLOR STANDARD
FROM START TO FINISH.
FROM START TO FINISH.
Our revolutionary digital workflow is eco-friendly, efficient, cost-effective, and germ free. zenColor® helps streamline production processes while generating usable sales data with a never changing color code.
DIGITAL COLOR MANAGEMENT
User-friendly access to powerful backend applications for your digital color workflow through the convenience of a Web browser.
ZCC® BULK COLOR CONVERSION
Quickly convert your color data to our digital standard when loading product description and images into eCommerce platforms.
COLOR SEARCH FILTER
Our color search filter revolutionizes the way billions of online shoppers will soon interact with millions of retailers that sell product on eCommerce and social shopping platforms.