DO YOU SPEAK
ZENCOLOR?

IT’S TIME TO LEARN.
Millions of retailers sell product online, forcing consumers to contend with millions of different color systems and color descriptions. The solution, however, is simple. When product images are uploaded to an eCommerce platform, they are uploaded and displayed in sRGB, the native language for all digital devices. zenColor automatically normalizes and converts RGB color data to our proprietary zenColorCode® (ZCC), then cross references the product color codes across the entire eCommerce platform.

Cross-referencing RGB to our standard requires no adoption by retailers or brands. Best of all, cross-referencing to zenColorCode allows online retailers to cross-reference their product colors to other online retailers. This allows millions of vendors and billions of online customers to speak and shop with one unified color language.

Our patented B2B software solutions for digital color management, ZCC® bulk color conversion, and color-based eCommerce search, all which incorporate our universal digital color language, are critical to the future success of future eCommerce and social shopping networks.

DECIPHER
COLOR DATA
AND TRENDS
IN REAL-TIME.
After the product image and information is converted into our unified global language, installing the zenColor® Click Filter plugin empowers online shoppers to search and find exactly the precise product color they want for any product in inventory on the eCommerce platform. Cross-referencing the products on the platform to a unified color language provides valuable analytics and insights into consumer product preferences.
COLOR IS 85% OF THE
REASON BEHIND ALL PRODUCT DECISIONS
MADE BY CONSUMERS.
Understanding precise color preferences and being able to color coordinate product selections online is currently impossible. zenColor changes that. Integrating our color standard across the eCommerce platform database makes it simple to search and identify select colors from diverse retailers and to color coordinate additional products from inventory. This unleashes powerful tools that run on standard digital devices for next generation personalized shopping.
“ALEXA, FIND ME BEDDING THAT MATCHES MY DUVET COVER.”
Aided by machine learning, retailers are quickly developing concierge sales tools to improve the online shopping experience. Amazon, Google, Facebook, Walmart and others have all of the data components that they need, except for the most important one. That component is our patented ZCC® universal digital color standard. Our global language helps to categorize and cross-reference product colors and compatible product colors in inventory, across all of the brands on eCommerce platforms. Digital devices will soon become powerful personal sales and marketing tools that are powered by Artificial Intelligence, both for shopping online and in store.

DIGITAL COLOR DATA, DEFINED.

Our normalized digital color standard provides the core technology to streamline digital workflow from inception to final sale and beyond. We convert and cross-reference millions of diverse retail color product descriptions into a global language for eCommerce and social shopping platforms.